Sales Advantage Value Proposition

How do your numbers compare to the industry norms for Sales Effort Effectiveness (SEE)?

• According to Dun and Bradstreet, “The single, most important reason for the failure of businesses in America is lack of sales.” “Nothing happens until someone sells something,” Thomas Watson, Sr.
  Sales Advantage powers the most critical process of your business.
• 65% of managers cited “follow up” as their #1 business failure in a 2008 survey.
  Sales Advantage completely eliminates “follow up” failure.
• 5% of dormant prospects can be revived using email and the right formula. (Industry norm for email response rates are less than 1%.)
  Sales Advantage invented technology to “Revive” prospects interactively.
• Increasing conversion rates (number of leads that buy) is the fastest and least expensive way to boost sales numbers.
  Sales Advantage increases sales conversion rates by a staggering 9 percentage points in 90 days.
• Financial impact of Customer Retention:
• Acquiring new customers can cost five times more than retaining current customers
• A 2% increase in customer retention has the same effect on profits as cutting costs by 10%
• The average company loses 10% of its customers each year
• A 5% reduction in customer defection rate can increase profits by 25-125%, depending on the industry
• The customer profitability rate tends to increase over the life of a retained customer
• Sales Advantage facilitates customer communication and increases customer sales “re-orders”.
• “Sales cycle times decrease by 60% to 90% using an effective sales process approach” according to a 1999 Hammer and Company survey.
• Without an effective and active SPM (Sales Process Management) System, a company misses/loses at least .9 deals a week per sales person on average.
• In 2008, 257 of the Fortune 500 companies were surveyed, and the statistics were shocking:
• 75% did not have a system for classifying prospects based on sales opportunity
• 76% did not set sales objectives for their departments or sales people
• 81% did not use a call reporting system to track their sales productivity

The good news… the worse the current condition of your SEE, the bigger your financial ROI will be realized with Sales Advantage.

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What is your true sales potential?

What would it cost you to hire someone to fulfill this job description for everyone in your organization – if it was humanly possible to perform all those tasks?

How much would you have to pay that individual?

Mobilize your sales team – Increase Your Daily Productivity and Efficiency

• Prompt, queue up and merge all follow up to prospects, clients and business partners
• Lay out all of your To Dos, Appointments and Contacts for the day
• Calculate your sales opportunities, quotes and generate your sales agreements, forms and contracts
• Walk you through all the actions involved in moving a contact to “close”
• Track all your open opportunities, contacts, prospects, tasks and sales pipeline
• Store all the history, activity, tasks, appointment history, documents, sales opportunities and contracts for every contact you work with

Energize your marketing efforts – Generate many more responses from your marketing

• Execute interactive email campaigns with a personalized response mechanism in seconds
• Uncover and “Revive” sales opportunities with prospects, clients and business partners
• Create interactive online campaigns to ask for referrals, customer ordering page, or capture RSVPs with a personalized response mechanism
• Process, distribute and automate follow up for cold website leads and warm landing page responses
• Track advertising effectiveness ROI and cost per lead/cost per sale stats

Empower your management with information – Provide real time actionable data for intelligent decisions

• Track and report on productivity, activity and results of your marketing ads and campaigns, sales team, clients and ROI
• Create objective accountability benchmarks
• Store all history on all activity for all contacts for 24/7 anywhere access

Sales and marketing is serious business. And Sales Advantage delivers real, tangible, financial results. Sales Advantage increases sales conversion rates by 9% on average, automates and bullet proofs your follow up and engages your prospects and clients with interactive communication to close more deals. In today's economy, you really can't afford NOT to have Sales Advantage.

Your Options – Your Decision

1. Do nothing and continue to lose sales opportunities, waste time, miss prospects and watch sales decline.
2. Hire someone(s) to manage all these processes – extremely expensive.
3. Put the Sales Advantage system in place to:
• Revive dormant sales opportunities
• Be a Sales Assistant for each sales team member
• Automate follow up and create “marketing slinky” that prompts prospects until they buy

The real business question is: “Can our sales team afford not to use Sales Advantage?”

Contact us for a private tour of Sales Advantage.